Previous assumptions of stability just don’t hold true anymore. Today, however, they are more prevalent, severe, and interconnected than ever before. Floods, power outages, and supply-chain disruptions happen all the time. Welcome to a world where dynamic risk is expected daily. The next week, you find out there's a power outage in a neighborhood in Hyderabad, India, that affects your developers-just as a major product is scheduled to launch. You scramble to figure out how to activate mitigation plans and notify employees. Over the weekend, a flood occurs unexpectedly just around the corner from your new office space. You haven’t had time to notify your customers, and you're not sure how this impacts them-but now, they are calling their account representatives with questions. Halfway through the year, you find out from a news network that a large container ship is stuck at a major port. You’ve invested in proper office space and grown your customer base exponentially. You’ve doubled your team with outsourced talent to better maximize costs and reach a global market. Imagine you’re a scaling startup or an early-stage technology company serving a growing but highly vulnerable industry, such as supply chain.
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